V-Mart Retail Ltd. is looking for a creative, tech-forward designer to bridge the gap between AI innovation and modern fashion retail. If you have an eye for aesthetics and a mastery of Generative AI tools, this role offers a front-row seat to revolutionizing how fashion brands tell their stories.
Role Overview
This isn’t your standard UI/UX position. V-Mart is moving beyond basic interface design and into the world of AI-led fashion storytelling. You will be tasked with creating high-end imagery and campaign assets that don’t just look like AI outputs, but feel like authentic, high-fashion photography. Your work will span across social media, e-commerce platforms, and even in-store displays, helping a major Indian retailer stay relevant in a fast-paced digital market.
Key Responsibilities
- Generate High-End Visuals: Create professional-grade fashion imagery and video assets using tools like Midjourney, FLUX, and Stable Diffusion.
- Maintain Brand Consistency: Ensure every piece of AI-generated content matches the lighting, styling, and model aesthetics of the brand’s existing seasonal shoots.
- Refine and Edit: Use your Photoshop expertise to polish AI outputs, fixing common distortions or unnatural elements to ensure the final product looks human-shot.
- Creative Strategy: Act as an art director, building moodboards and storyboards that guide the visual direction of digital campaigns.
- Trend Watching: Keep a sharp eye on global and Indian fashion trends to ensure the brand stays at the cutting edge of visual culture.
Eligibility & Technical Skills
To succeed in this role, you should be a hybrid of a designer and an AI strategist. V-Mart values a strong portfolio over long resumes.
- Experience: 2–5 years of professional experience in art direction, fashion e-commerce, or AI-led creative design.
- AI Tooling: Hands-on experience with Midjourney, FLUX, Stable Diffusion, Runway, Kling, or similar generative platforms.
- Design Fundamentals: Strong proficiency in Adobe Creative Suite, specifically Photoshop and Illustrator, alongside Figma for layout work.
- Visual Judgement: A deep understanding of photography, lighting, composition, and color theory. You need to know when an AI image looks “fake” and how to make it look “real.”
Why Join V-Mart?
V-Mart is scaling its digital presence across India, particularly in emerging cities. Joining them now means you are helping define the visual language of one of the country’s most accessible fashion brands. You will have the freedom to experiment with new tools and workflows in a fast-paced retail environment.
How to Apply
Ready to transform fashion retail through AI? Visit the application page linked below to review the full details and submit your portfolio. Ensure your portfolio highlights your ability to bridge the gap between raw AI generation and polished, professional fashion assets.
View the full job details and apply here
Frequently Asked Questions (FAQ)
What is the primary focus of this role?
The role focuses on using Generative AI to create realistic, high-quality fashion imagery and video campaigns that align with V-Mart’s brand aesthetic.
Is this a pure prompt engineering role?
No. The company specifically requires someone with a background in fashion, photography, and design. You will be expected to edit, curate, and refine AI outputs using tools like Photoshop to ensure they are print and web-ready.
What specific software skills are required?
You need experience in AI tools like Midjourney, Stable Diffusion, or Runway, combined with traditional design skills in Photoshop, Illustrator, and Figma.